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The Misgana ETHOS

A NEW ERA FOR TRADITONAL AFRICAN ART & ARTIFACTS

 

 

Misgana’s mission is to transform the world of traditional African art and design. We are dedicated to integrity and authenticity while offering a fresh perspective in a field that often feels stagnant and disconnected.

At Misgana, we emphasize the essence of each piece—its purpose, history, and the connection it creates for collectors. Unlike other galleries, we move beyond the constraints of provenance, publications, and previous sale prices, which have long been influenced by colonial and capitalist motives that overshadow the true value and meaning of traditional African art. We focus on the stories, beauty, and authenticity of each artifact, empowering collectors to find pieces that resonate with them personally, free from industry biases.

 

Our goal at Misgana is to bring a refreshing and inclusive approach to traditional African art, especially for those who have historically been excluded from these circles. We strive to create an environment where both new and seasoned collectors can discover and live with art that speaks to them, intentionally and meaningfully.

Misgana ምስጋና, in the Amharic language of Ethiopia, means gratitude.

 

 

seble-asfaw

Seble Asfaw

ABout

My name is Seble Asfaw, and I am the founder of Misgana African Art. Summarizing my journey in just a few paragraphs is difficult, but I can say that every serendipitous moment in my life led me to realize that my calling was to start Misgana and share traditional African art and artifacts with the world in a new way. Since its inception in 2019, Misgana has evolved—from an art advisory to an online gallery—yet its essence and mission have remained consistent.

Although I was born in the U.S., I am first and foremost Ethiopian. Many pivotal seasons of my life have been spent in Ethiopia, and I am deeply indebted to my homeland for shaping who I am today. My connection to Ethiopia, and the continent as a whole, is at the heart of everything I do. I have always been drawn to artifacts, design, meaningful aesthetics, and creativity—and in my view, no other art form embodies these qualities better than traditional African art.

I reside in New York City, and my work with Misgana is deeply personal and meaningful to me. It is always at the forefront of what I do. While I am the founder, I am not the face of Misgana, nor am I the brand ambassador. My purpose is to work behind the scenes, ensuring that Misgana fulfills its mission and brings about the change it’s meant to inspire.

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